Tuesday, April 24, 2007

JupiterResearch Finds Limited Consumer Interest in Mobile Banking

JupiterResearch has found that despite renewed efforts on the part of financial institutions, overall interest in mobile banking services is limited. Just eight percent of online consumers who own a cell phone are interested in using mobile browsing to check account balances.

And to be honest I'm not surprised, why would anyone need to check their bank balance by mobile phone. Of course there is a big push here from the financial institutes to scrap ATMs.

No comments: